Common Marketing Mistakes

A few of the most common marketing mistakes I see today…

Spending a ton of time and money getting people to your website but very little making sure your website is connecting with your audience and converting them.

Spending a ton of time and money creating content but very little on distribution (getting it in front of the right people).

Spending a ton of time and money chasing vanity metrics but very little focusing on things that will generate meaningful results.

Spending a ton of time and money talking about yourself but very little learning about your audience and figuring out how to connect with them.

Spending a ton of time and money figuring out how to do “more” marketing when you should be focused on doing “better” marketing.

If you are guilty of any of these, you are probably wasting a tremendous amount of time and month on marketing that isn’t doing a whole lot for your business.

So, what should you do instead?

Focus on your audience (above all)

Focus on your message

Focus on clarity

Focus on simplicity

Focus on quality first (then quantity)

Focus on smart distribution

Focus on the right metrics

Focus on doing more with less

Anyone who wants to buy our product” is not a target audience 🤦‍♂️

Read Also: Bring it. Build it. Become it.